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Zambia’s High Commissioner-Designate to Malawi Salome Mwananshiku has urged the Zambian media to remain the beacon of truth.
High Commissioner-Designate Mwananshiku says this is because masses need correct information .
Mrs. Mwanashiku said for this reason, it is the duty of the media to informed masses in a truthful manner on various developmental but important issues affecting the country.
Mrs. Mwananshiku made the remarks when Zambia Daily Mail Acting Deputy Managing Director Nebat Mbewe paid a courtesy call on her in Lilongwe today.
This is according to a statement availed to ZANIS in Lusaka today by Zambian High Commission to Malawi, First Secretary for Press Chansa Kabwela.
Mrs. Mwananshiku hailed the Zambia Daily Mail for the key role it is playing by providing information through its various platforms not only to people in Zambia but those in various parts of the world.
“We are now living in this global village where people are just interested in seeing others fighting or dying. We are happy to have the media that is able to tell the truth, to put things right.
“ Technology has come with its own ills which could risk harming society but we are convinced that the truth will always stands out and the media should continue to play a key role in spreading this truth and serving people,” she said.
Mrs. Mwananshiku said people need to be wary of the danger of misinformation because it has the capacity to wreak havoc.
The Zambian envoy urged the Zambia Daily Mail to continue contributing to the growth of the country’s democratic dispensation through professional and diligent service.
And Mr. Mbewe said the Zambia Daily Mail remains committed to serving the people of Zambia and those beyond the borders in a professional manner.
Mr. Mbewe, who is accompanied by the Commercial Director Kenneth Sinkamba, said they were in Malawi for a series of engagements with the Times Group, a privately owned newspaper publishing house which has diversified into television and courier services.
He said the Zambia Daily Mail wants to partner with the Malawian media company in order to find ways of exchanging ideas on new innovations and development of revenue streams in the business.
“We at the Daily Mail have been tasked by our major stakeholders who are government, through our board, to be innovative, to go beyond selling the newspaper as our main source of revenue. Hence our decision to come and study what they Times Group are doing so that perhaps we can learn something from them.
He said they anticipate that the trip will materialize into some memorandum of understanding in the near future so that there are exchange programmes between the two organizations,” he said.
Mr. Mbewe thanked the Mission for providing the Zambia Daily Mail with information on the various developments in Malawi.
